Each lead keeps where it came from: the search, the article, the email. When one becomes a client, the revenue is credited back along that path, so the next month's plan is built on what paid.
Every lead carries its path: the search it started from, the article it read and the email it answered.
The search keptThe article keptThe email kept
Credit
When a lead becomes a client, the revenue is credited back along that path. You choose how the credit is split.
Revenue written back along the pathSplit the way you chooseA lead with no path shows no credit
Reports
Reports show revenue by article and by campaign, with analytics and growth views beside them, so next month you write more of what paid.
By articleBy campaignAnalytics and growth views
Everything in Attribution
Every lead keeps its path: search, article, email
Revenue credited back along that path, split the way you choose
Reports by article and by campaign; analytics and growth views
The whole turn on one Home screen, with what needs you first
What it will not do
Will notGuess. A lead with no path shows no credit.
What changes
The Fullturn effect
On Fullturn since July 202631.9kSearch impressions in 28 days, climbing from about 500 a day to over 4,000 after the indexing workGoogle Search Console, 27 Sep to 24 Oct 2026
On Fullturn since July 2026243Articles live on the firm's site, 7 in progress, 18 waiting for a personThe firm's Fullturn workspace, 26 Oct 2026
A UAE business-setup firm, on Fullturn since July 2026. Real figures from its Search Console and its workspace; the firm is not named at its request.
Questions
What does a lead remember?
Where it came from: the search, the article and the email.
How is revenue credited?
Back along that path, split the way you choose.
What if a lead has no recorded path?
It shows no credit. Fullturn does not guess.
Start this week.
Create your account, connect a mailbox, and the first article is drafted today.
