Help / Articles and your site
Topics, the clean-up list and Links
Two screens show how your whole site is doing, beyond each article: Topics and Links.
Topics
Open Content, Topics. Topics are the searches your website should show up for, grouped by the services you sell.
- Each service shows how many of its topics are on Google's first page, and the page shows a chart called Topics on page one, week by week.
- Leave a topic out when it is not for you. This topic stays in the list, but nothing is written or improved for it.
- Only a team owner or admin can lock, leave out, merge or remove pages.
The Clean-up list
Clean-up, on the Topics page, lists pages that repeat another page, and older posts nobody finds. Fullturn proposes merging a page into the one that answers the same search, or removing a page nobody finds.
- Nothing changes until an owner or admin chooses Approve the list.
- Choose Keep this page on a row to leave it as it is. Fullturn will not suggest merging or removing this page again.
- Every merge waits for your approval unless an owner or admin turns on Merge copies on my own once the first list has proven itself. Removals always wait for you.
- A page that goes sends its visitors to the page you keep. You can undo a merge for 45 days and a removal for 30 days.
Links
Open Content, Links. It shows Link results, Free listings, the pitches that wait for your approval, and Tracked links, the pages you asked Fullturn to check for a link to your site. Free listings are free business profiles and directories worth having; you sign up to them yourself. The card How pitches work sets out the rules:
- Nothing is sent until a pitch is approved. Open one to read it, change it, approve it or skip it.
- Approved pitches go out from one named mailbox, at most 5 a day.
- Where a website only has a contact form, Fullturn drafts the message and you send it there yourself.
- A link counts only once Fullturn has seen it on the live page. Nothing is bought or swapped.
- Link results says in one line what link work has produced: links live, listings confirmed, and pitches sent and replies in the last 4 weeks. Under it, one sentence says what link work is waiting on and until when.
- A warning shows under it when the mailbox that sends pitches is on another domain than your website, or also sends sales campaigns. An editor is more likely to answer a pitch from your website's own domain, and a mailbox used only for link pitches is safer.
- Choose that mailbox under Content, Settings, in Advanced settings, Link outreach. Until you choose one, no pitch is sent.
- An owner or admin can turn on Approve pitches for me there. Fullturn then approves pitches that pass its checks, up to 3 a day, without asking you first. Off, you approve every pitch.
Still stuck? Contact support
Write to support@getfullturn.com. A person reads every message.